BUSINESSES in Offaly have helped Barnardos make €150,000 by selling their tempting sweet treats.
98FM DJs Dermot Whelan and Dave Moore aka Willie Wonka and one of the Oompa Loompas helped Barnardos to mark the total donation of €150,000 to the children’s charity made by confectionary business Sweets for Life.
The innovative confectionary franchise started out in 2007 as a one man operation in county Galway and has since expanded into a 32 county franchise placing retro candy for sale on the counter tops of offices, hairdressers, B&B’s and a wide range of businesses throughout Ireland. They aim to expand their reach to 6,000 businesses during 2011 and increase their donation to Barnardos to €250,000.
Priced at €2 per bag, Sweets for Life are delivered in a Barnardos branded box and stock is managed by local franchises. The business operates on an honesty system, trusting the shopper to place a €2 donation in the designated donation slot when taking a bag of sweets.
“We have been distributing Sweets for Life for the past four years” said John Keers, Director of Sweets for Life. “And while it started off slowly we have extended our reach to almost 5,000 businesses. In Cork alone we have 1100 business involved and another 1300 in the Leinster region. 450 businesses in Waterford have taken boxes, while more than 300 businesses in both Limerick and Galway are happy to have Sweets for Life on their counter-tops.
“Our target for the next six months is to reach 1,000 new businesses and increase our donation to Barnardos to €250,000 by the end of 2011. We invite workplaces all over Ireland to ge t in touch and take a box. By joining us, they can help raise much needed funds to support the work that Barnardos is doing with children and families.”
“Sweets for Life is an innovative business making a real difference through its unique donation model” said Ruth Guy, Barnardos Fundraising and Marketing Director. “The support of businesses like this is absolutely vital in helping Barnardos to keep the doors of our 42 services open so we can continue to support vulnerable children and families. It’s fantastic to know that people can support us so easily while also enjoying a bag of their favourite treat. We’d like to say thank you to the team at Sweets for Life and also to the thousands of businesses and sweet-eaters throughout the country who support us by hosting a box in their workplace.”
Barnardos works with 5,500 children and families each year providing information, and family support services. For more infor visit www.barnardos.ie.
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