Four young Swedish farmers chosen to take part in this year’s Knowledge Exchange program recently paid a visit to Ray Dempsey on the McDonald’s Flagship Beef Farm in Coolderry, County Offaly on October 23rd.
The program is a collaboration between McDonald’s Sweden and LFR Ungdomen (The Swedish Young Farmers Association), aimed at encouraging young Swedish farmers who have chosen a career in agriculture. McDonald’s is looking to promote the link between a flourishing farming sector in the country to secure the demand for locally sourced produce.
The four young Swedish farmers applied to be chosen for the program and were selected by a judging panel headed by the Swedish Minister for Rural Affairs Eskil Erlandsson. They are spending a week in Ireland meeting young Irish farmers, staff from McDonald’s Ireland and a number of McDonald’s suppliers.
McDonald’s Europe is the single largest purchaser of Irish beef by volume and one in every five hamburgers sold in McDonald’s across Europe every year is of Irish origin.