HOTELS and guesthouses throughout the country joined together to launch the 2012 Irelandhotels.com Guide as part of the Irish Hotels Federation’s (IHF) international marketing drive for 2012.
Now in its 25th edition, the Guide is renowned as Ireland’s largest and most definitive accommodation listing, featuring premises across every county, including five in Offaly - Aaron House, Kinnitty; Bridge House Hotel, Tullamore; County Arms Hotel, Birr; Grennan’s Country House, Aharney, Tullamore and the Tullamore Court Hotel.
Over 200,000 full-colour guides are being distributed across 23 countries, acting as a key marketing vehicle in promoting Irish hotels and guesthouses both at home and abroad.
Sponsored by Diageo, the Guide provides visitors with detailed listings for each hotel and guesthouse, including property highlights, GPS navigation co-ordinates, map references and a wealth of information on local attractions. It also includes first time vouchers offering guests significant discounts on bookings made directly with selected premises.
For those wishing to book online, the Irelandhotels.com website includes all premises listed in the Guide and provides guests with instant access to the very best deals and special offers.
Those on the move can also access the online booking facility through the Irelandhotels.com Mobile App which is available for download on iPhone, Android and Nokia smartphones.
Joe O’Brien, Chair of Midlands branch of the IHF, commented, “Survey after survey show that Irish hotels and guesthouses offer the most competitive room prices in Western Europe. Our challenge is to ensure we get this message across to potential visitors both in the domestic market and overseas.”
He added that the Guide remains an essential part of the decision-making process for many visitors when planning their annual holiday or short trips around the country. “As can be seen from this year’s edition, our members are firmly focused on providing the highest quality of service in a highly competitive market. Visitors can expect to find outstanding value across all star ratings – whether they are travelling on a budget, opting for a stay in one of the country’s historic guesthouses or looking for a family friendly hotel.”