Škoda is beginning its major SUV campaign with the Škoda Kodiaq. The 4.70-m-long SUV is a real all-rounder.
It offers the largest boot capacity within its class. With the optional third row of seats, it has yet another unique selling point in the segment. The Škoda Kodiaq represents all of the brand’s strengths – expressive design, a high degree of functionality and many ‘Simply Clever’ features. With the Škoda Kodiaq, which will go on sale at the beginning of 2017, new emphasis is being placed on infotainment, assistance systems and connectivity.
With the Škoda Kodiaq, Škoda is entering a new market segment that is growing quickly across the world – the large SUV class. With this campaign, the company wants to engage new customer groups, increase its market shares and further strengthen its position in international markets.
The Škoda Kodiaq demonstrates where Škoda stands today, and it also points to the future – with a variety of new technology and future-oriented features in terms of connectivity, including mobile online services for the best information and safety.
“Our new Škoda Kodiaq SUV is a great all-rounder,” said Škoda CEO, Bernhard Maier. “It combines an active sense of vitality with the brand’s classic qualities – a high degree of functionality and an outstanding amount of space. As always, in the design process we have focused on offering a little bit more car, and as a result, the best vehicle in the segment. In addition, with its emotive design, the ŠKODA KODIAQ is a strong presence on the road.”