Offaly’s Vincent goes undercover in The Secret Millionaire

Organic food businessman Vincent Cleary leaves his country idyll behind as he goes undercover in Waterford for eight days, a county that is feeling the full force of high unemployment and significant job losses.

Organic food businessman Vincent Cleary leaves his country idyll behind as he goes undercover in Waterford for eight days, a county that is feeling the full force of high unemployment and significant job losses.

With many business closures in recent years in the city and county, company MD Vincent will meet people who are struggling with the after effects of losing their livelihood.

He will meet unemployed people who are actively trying to create opportunities in their communities at a time in Ireland where breaks are hard to come by.

Motivated by his love of the land, Vincent gets involved with a community garden project that is changing lives in one of the most socially disadvantaged areas of Waterford City. He goes on the road with the Waterford Hospice service that has to fundraise hard and fight for funds every year just to provide the most basic of home care services. Presented with such huge challenges, Vincent must figure out if he can help this incredible and vital charity.

A native of Co Offaly, Vincent is managing director of Glenisk the award-winning producer of organic dairy and goats milk products. Glenisk was born in a recession, set up in 1987 by Jack Cleary, Vincent’s father. Since the death of his father, Vincent has overseen Glenisk’s growth to become the largest yogurt maker in Ireland now with 53 employees. Since the onset of the recession in 2008, Glenisk’s market share has doubled and unit sales have increased by 40%+ year on year.

Vincent is married to Kerstin and has a four-year-old daughter, Kim. Vincent is interested in all things to do with the environment and is passionate about animal welfare.