Employees asked to show they care for Daffodil Day

THE Irish Cancer Society and Dell Ireland are asking employees in Offaly to show they ‘care’ this March in aid of Daffodil Day.

THE Irish Cancer Society and Dell Ireland are asking employees in Offaly to show they ‘care’ this March in aid of Daffodil Day.

The 2010 Apprentice Ireland winner Michelle Massey and fellow finalist, Jamie Moran launched a new employee led fundraising campaign ‘Our Company Cares’ in aid of the Irish Cancer Society’s annual Daffodil Day campaign, supported by Dell Ireland.

The Society’s biggest fundraising event Daffodil Day, supported by Dell Ireland, will take place this year on Friday, March 25 and the Society is encouraging employees in business and corporate sectors across Offaly and the rest of the country to think of creative and fun ways of raising funds in their workplace throughout March. All monies raised go towards the provision of free patient care nursing services for people affected by cancer all over Ireland.

Activities can include organising cake sales and coffee mornings, turning workplaces yellow, desk cleaning amongst others.

Speaking at the launch of ‘Our Company Cares’, John McCormack, CEO, Irish Cancer Society said, “The pressure and demand for our services is increasing year on year especially in the wake of ever increasing cancer numbers. Approximately 30,000 new cancer cases were diagnosed in Ireland in 2010 and cancer will affect one in three of us during our lifetime. Corporate partnerships and employee fundraising activities help to make a real and significant impact on the Irish Cancer Society’s ability to continue to provide services and support to people affected by cancer in Ireland. We are very grateful for the support given by employees throughout every level of an organisation and the innovative and creative ways they are prepared to go to in order to raise funds for the Irish Cancer Society.”

The overall target for Daffodil Day 2011 has been set at €3.7million. The challenge this year is to recruit at least 200 companies, to take part in the ‘Our Company Cares’ campaign. The employees of these companies in turn will contribute substantially to reaching this target through their fundraising endeavours.

Judith Browne, Director of Global Product Data, Dell said: “Daffodil Day is a very special day on the Irish calendar for everyone – for thousands of volunteers, patients and those involved in cancer care. Dell has a long tradition of supporting Daffodil Day and the Irish Cancer Society through a range of fundraising and volunteering activities. We are delighted to be their official sponsor for Daffodil this year and I would encourage employees in all sectors to get their work place involved and raise funds for the Irish Cancer Society throughout March.”

Dell is supporting Daffodil Day for the next three years through employee led fundraising initiatives and by providing much needed financial support to help the Society promote its ‘Our Company Cares’ and Daffodil Day campaign.