Toyota No. 1 for scrappage in 2011

Reflecting the very positive opening sales figures for 2011, the ‘Scrappage’ figures, released by SIMI, have confirmed that Toyota is Number 1 in the marketplace for January with some 24% of the ‘Scrappage’ linked sales of vehicles.

Reflecting the very positive opening sales figures for 2011, the ‘Scrappage’ figures, released by SIMI, have confirmed that Toyota is Number 1 in the marketplace for January with some 24% of the ‘Scrappage’ linked sales of vehicles.

Commenting, David Shannon, Managing Director of Toyota Ireland said:“January sales across the industry have been very strong and undoubtedly the continuation of the ‘scrappage’ scheme by the Government has been a factor.

Naturally, we are very pleased that Toyota is number one brand for scrappage in the month of January. We see it as a vote of confidence in our exceptionally competitively priced and attractive product range, well suited to the current market; but also in the power of the brand and the principles of innovation, safety, reliability and strong residual values with which it is synonymous.”

Don’t miss out on Toyota 2011 Scrappage Deals

Until June 30, 2011, if your car is at least ten years old, you can scrap it for a new Toyota Aygo, Yaris, Auris, Prius, Corolla, Verso S or Avensis and save up to €4,000.

Customers can choose from a wide range of award winning Toyota models from as little as €7,995.

Mr Shannon said: “Our Scrappage Campaign shows Irish customers that there is remarkable value on offer at their local Toyota dealer. It undoubtedly makes now the time to buy a Toyota.”

He added: “This latest offer highlights yet again that Toyota is committed to offering customers quality vehicles, real value for money and a top class sales and after sales experience.”