The all-new Ford Kuga, which arrives in Ireland this month, is set to shatter the myth that an SUV can’t be green, high-tech, capable and exceptional all at once.
The new Kuga is the centrepiece of Ford’s strategy to expand in the fast-growing European SUV market and offers a surprising array of features and technologies, including:
Ford’s Intelligent All-Wheel Drive system, including exclusive Curve Control
Segment first hands-free tailgate that operates with a gentle kicking motion
Class-leading fuel efficiency
Ford SYNC with Emergency Assist.
Ford plans to leverage its global leadership in SUVs to deliver a comprehensive lineup of smarter vehicles to Europe. New Kuga will be followed by the modern and innovative EcoSport, Ford’s entry into the small SUV segment, and the Edge – a larger, more premium crossover that is a success in North America and other markets.
“Kuga has proved a popular vehicle with Irish motorists and indeed, right across Europe,” said Eddie Murphy, Chairman and Managing Director, Ford Ireland. “The new Kuga retains the charisma of the previous model and adds remarkable new technologies, features and capability.”
Ford has said it expects to sell more than one million SUVs in Europein the next six years with SUVs accounting for 10 per cent of all Fords sold in the region by 2016. Since launching the first generation Kuga in Europe in 2008, Ford has sold more than 300,000.
The smart AWD system pre-emptively reassesses conditions 20 times faster than it takes to blink an eye, readjusting the AWD power split to give the driver the best blend of handling and traction.
The primary goal of the AWD system at low speeds is traction; at speeds above 30 km/h the AWD system is tuned to improve driving feel, handling and responses. A unique cluster display shows drivers the torque demand of each wheel at any moment.
Ford Curve Control acts as a safeguard for drivers who have entered a bend with too much speed. The system mitigates against severe understeer by aggressive braking and can, if the driver is still pushing their foot down on the accelerator, also reduce engine torque.
Stylish new Kuga offers space for more luggage than the current car and a luggage compartment that can be accessed more easily. Ford’s hands-free tailgate can be opened or closed simply by a kicking motion beneath the rear bumper to either open or close the powered tailgate; and new Kuga offers 46-litres more luggage compartment-space than the current model, while the rear seats fold flat in one movement.
New Kuga will deliver class-leading fuel economy through significantly improved fuel efficiency. Diesel engine fuel consumption has been improved by 10 per cent.
In Ireland, New Kuga is available with a 2.0-litre TDCi Duratorq diesel engine with 140 PS in front-wheel drive and AWD versions offering from 5.3 l/100 km and 139 g/km CO2; and a 163 PS version that achieves from 5.9 l/100 km and 154 g/km CO2*.
New Kuga was awarded a maximum five-star rating by Euro NCAP after achieving an overall protection score of 88 per cent, the highest-ever for a mid-sized SUV.
The independent vehicle safety organisation awarded new Kuga an Advanced reward for Ford SYNC with Emergency Assistance. Upon detecting airbag deployment or activation of the emergency fuel shut-off within the car, Emergency Assistance uses the on-board GPS locator and Bluetooth-paired device to set up an emergency call and provide GPS co-ordinates, in the local language.
“This is the most technology we have ever offered with a Ford car in Europe”said Eddie Murphy. “This helps new Kuga become a better car right across the board – and delivers a smarter SUV”.
In Ireland Kuga will be offered in two series: Zetec and Titanium.
The specification list for Kuga Zetec is as follows: 17” 5x2 spoke alloy wheels; front fog lights; heated windshield; cruise control, daytime running lights; body colour mirrors, door handles and rear spoiler; twin exhausts; driver’s knee airbag; Thatcham alarm; fold flat rear seats; trip computer; and leather steering wheel with remote audio controls.
The additional specification for the Kuga Titanium includes: 17” 9x2 spoke alloy wheels; automatic headlights and wipers; front scuff plates; dual zone air conditioning; driver’s lumbar support; partial leather seats; Sony radio/CD; Ford SYNC connectivity; and premium centre console with sliding armrest.
The car will be priced from €33,450 – more complete details on pricing will be issued at the time of the official launch of Kuga in Ireland.