TAKING up his new position as President of the Society of the Irish Motor Industry (SIMI) last week, Gerry Caffrey, of Gerry Caffrey Motors, addressed members at the SIMI’s AGM, focussing on the black economy and the thousands of businesses operating illegally in the Motor Industry.
“As we all know, in recessionary times, across all industries, consumers cut back on ‘non essentials’ and try to minimise costs were possible. Our industry is no different with motorists going to ‘nixer merchants’ and ‘fly-by-night operators’ to buy used cars or to get servicing and repairs done.”
“I believe that it is even more crucial, in times like this, for us to underline what the SIMI name means and to communicate the quality and high ethical standards that SIMI members provide, way above and beyond non-members. We need to let people know that consumer’s rights will always be protected when they deal with an SIMI member”.